Numerous studies the world-over show that women account for the majority of car purchases and influence most car-purchasing decisions. In South Africa, Women influence 80% of all car sales and 60% of new car purchases are attributed to them.

It’s no secret that men’s and women’s brains work very differently. And now, a recent consumer survey has found yet another interesting difference between us: our credit card spending habits are also very different.

During ‘Movember’, men around the world sprout moustaches to raise awareness for men’s health, specifically prostate cancer and other cancers that affect men.  Women too are urged to pay attention to their health down-south as the incidence of cervical cancer is second only to breast cancer in South Africa, but it is the m

Men, as lovely as they are, err on the side of adrenaline. Some people call it impulsive and brave. 1st for Women Insurance calls it high risk.

1st for Women Insurance is cautioning ladies to avoid storing valuable items, house keys and important documents in their cars as theft out of motor vehicles is on an upward trend.

Having your handbag stolen very often translates into weeks of costly and time-consuming admin which one can ill afford, especially over the festive season.  It is barely an exaggeration to say that a woman carries her life in her handbag, and insuring the contents of a handbag is extremely prudent.

1st for Women Insurance is making steady progress in its efforts to address gender based violence in Diepsloot by partnering with community development NGO, Afrika Tikkun.

Driving home after a night of drinking and partying is illegal and life-threatening. Choosing the wrong driver to do it for you can be just as perilous warns 1st for Women Insurance.

The company’s managing director, Robyn Farrell, says women must be careful about whose car they get into.