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If it’s important to women, then it’s important to us. That’s why we will keep you apprised of all women-related items right here. Stay tuned so that you’re the first to know about our current goings-on, latest events, and news pieces.


Posted on: Tuesday, October 01, 2013

A recent study has found that men are more likely than women to drive drunk.  In the survey, 27% of men admitted to driving over the limit compared to 10% of women. According to Robyn Farrell, managing director of 1st for Women Insurance, “We’ve...

Posted on: Sunday, September 01, 2013

According to a survey conducted by a UK-based hair salon chain, the average woman changes her hairstyle about 150 times in her lifetime.  These changes are usually connected to a major life event but the biggest reason women change their look is...

Posted on: Thursday, August 01, 2013

Women – young ones in particular – are paying much more for car insurance than they were a year ago in Europe where there has been a ban on insurance companies using gender as risk rating factor. Rather than equalising the playing field between me...

Posted on: Tuesday, June 11, 2013

Numerous studies the world-over show that women account for the majority of car purchases and influence most car-purchasing decisions. In South Africa, Women influence 80% of all car sales and 60% of new car purchases are attributed to them. Yet, ...

Posted on: Friday, May 31, 2013

For working women, so much of our lives are about juggling being a wife, primary care-giver and worker. This often means that we have very little time for ourselves and our families. If you’re a career-woman it’s very easy to get caught up in the...

Posted on: Thursday, February 28, 2013

Men, as lovely as they are, err on the side of adrenaline. Some people call it impulsive and brave. 1st for Women Insurance calls it high risk. 1st for Women Insurance’s new advertising campaign is based on this simple premise and creatively...

Posted on: Thursday, February 28, 2013

It’s no secret that men’s and women’s brains work very differently. And now, a recent consumer survey has found yet another interesting difference between us: our credit card spending habits are also very different. According to Robyn Farrell,...

Posted on: Thursday, February 28, 2013

During ‘Movember’, men around the world sprout moustaches to raise awareness for men’s health, specifically prostate cancer and other cancers that affect men.  Women too are urged to pay attention to their health down-south as the incidence of...

Posted on: Thursday, February 28, 2013

1st for Women Insurance is cautioning ladies to avoid storing valuable items, house keys and important documents in their cars as theft out of motor vehicles is on an upward trend. The insurer has experienced a slight increase in claims relating t...

Posted on: Thursday, February 28, 2013

Having your handbag stolen very often translates into weeks of costly and time-consuming admin which one can ill afford, especially over the festive season.  It is barely an exaggeration to say that a woman carries her life in her handbag, and...

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